HeroHow is a paid Q&A platform that connects Instagram experts with their followers.

Experts often receive too many DMs and don't have time to respond to them all. With HeroHow, they can get paid for their time and give thoughtful, in-depth answers to their followers' questions.

Followers, in turn, get direct access to their favorite experts — and real answers they wouldn't get through regular DMs.

We noticed that many experts were overwhelmed with DMs — they wanted to respond, but there just wasn't enough time. At the same time, followers were eager to connect and ask meaningful questions, but often got ignored or lost in the noise.

So we built HeroHow — a simple, respectful way to make those one-on-one interactions possible. Experts get paid for their time and can give thoughtful answers. Followers finally get direct access to the people they admire.